

CPM is good if you’re only worried about the number of times your ad is viewed rather than the number of clicks it actually receives. You set the maximum amount you’re willing to pay for the action you’ve specified - clicks or impressions.


Read on to get a deeper look into how it all comes together to understand how much LinkedIn advertising costs. It depends on how you bid and who you’re targeting. It offers great advertising formats that aren’t intrusive to the viewer and you only pay when your message is delivered.Ĭonsidering this is an all professional setting, does it mean LinkedIn advertising is going to cost you a considerable more amount of money? Not necessarily. LinkedIn is the ultimate place for advertisers targeting other businesses or potential employees.
